Do you remember thick black glasses that the actor Colin Firth wore in movie A Single Man or the main character of TV series Mad Men Don Draper’s sunglasses that were later…
Uncategorized
Blog post that doesn’t fit into any specific category.
I first presented Trends in Product Placement: Hyper-Reality or Commercial Pollution at a research conference almost two years ago. I had conducted the original research because of my intense fascination with the…
What was the most memorable product placement of 2013? Something from Iron Man 3 or Man of Steel, this year’s box-office winners? Something from The Big Bang Theory, Breaking Bad, Modern Family,…
I’ve already written about Audi’s unintentional product placement in Fifty Shades of Grey, but as the premiere of the film is moving closer and closer, there are more and more deals that…
On June 19, 2013 Anže Tomić published his latest Apparatus podcast and I can proudly say that I was his guest. We talked about product placement (of course) and other business aspects…
I’ve mentioned several weeks ago that I’m starting a regular monthly newsletter (the first one will be on its way shortly). Also, those of you who had signed up for newsletter had…
Dear readers, from April on Brands & Films will start sending out monthly newsletters. I can promise you that I’ll do my best in giving you totally interesting content. You’ll get: a…
In 2011 I stumbled upon Alex Gross, an American painter of Pop Surrealism movement whose opus includes paintings that involve brands. In autumn of 2010 Gross had an exhibition Discrepancies in Jonathan…
Readers of Brands&Films, fellow bloggers, movie lovers and all the rest of you out there: I have an announcement to make. I’d like to publish your thoughts, analysis or comments on product…
Have you read Fifty Shades of Grey? I haven’t. Yet. But I might, just because there were 40 million copies of the series sold worldwide and I’m curious what all the fuss…
We all know that there are massive restrictions when it comes to the use of Olympic symbols and advertising in the Olympic venues and events. Only a handful of Olympic sponsors and…
As we heard the news that British movie director Danny Boyle would be responsible for London 2012’s opening ceremony, we expected that his screenplay would include some elements of modern culture, rather…
When Danish striker Nicklas Bendtner scored his second goal vs Portugal in the European Football Championship a few days ago, he lifted his jersey and lowered his shorts. There wasn’t wearing anything…
Dear readers, Today is Brands&Films’ second birthday. It all started in the beginning of 2010 when I decided to start a blog. My friends encouraged me to do it and on 19th…
Here it is: the annual review of the best of the best in product placement and branded entertainment. In my previous feature The Best of 2010 I chose iPad’s placement in Modern…