Music

Blog posts about product placement in music videos.

Pitbull instead of James Bond

In 1995 BMW made history with its deal with the producers of James Bond movies. It was a three-movie deal which gave BMW a chance to include its car models in GoldenEye,…

Katy Perry vs. Product Placement

When Britney Spears released music video for her song Hold it Against Me the main talk on Twitter was about product placement in the video. It contains several brands that are very…

Beats by Dre in Consumer Society

This is the first guest post on Brands & Films. It was written by Alexander Appelhans, a student at the Queen Mary University of London who wrote an essay as a part…

Tigerblood – Diddy's cocktail made from Ciroc vodka

Last week Diddy (formerly known as Puff Daddy and P Diddy) twitted: »Dont drink the peepee! Drink TIGERBLOOD!! Redberry Ciroc+Cranberry Juice« If you don't know what it's all about, you probably missed…

Beats by Dr. Dre – a success story

A few days ago Seth Godin posted a very interesting blog post: “Are $300 headphones worth it?” He had in mind Dr. Dre's headphones Beats which are positioned from $119.95 to $449.95.…

Britney – sponsored by Sony and Plenty of Fish

Britney Spears’ latest music video “Hold It Against Me”, which premiered on Thursday, 17th February 2011, received a lot of hype. It was shown for the first time on MTV, just before…

Nicole Scherzinger with Mercedes or BMW

Nicole Scherzinger is mainly known for two things: she is/was the lead singer of the Pussycat Dolls and she is the current girlfriend of Formula 1 driver Lewis Hamilton. At the moment…

Arctic Monkeys and Panasonic headphones

While writing a blog post on Beats by Dr. Dre headphones (which will be online soon) I remembered that one of my recent buys was influenced by “product placement”. Last April I…

PlentyOfFish, plenty of exposure

A week ago American singer Ke$ha premiered her latest music video We R Who We R. I don't really like that kind of music although I found one part of the video…

BlackBerry PlayBook and Black Eyed Peas

In september Canada’s Research in Motion (RIM) announced their the new BlackBerry tablet, called PlayBook. It’s BlackBerry’s attempt to get a piece of the new tablet market, currently owned by Apple’s iPad.…

Kylie and BMW part 2

Last week British singer Taio Cruz released a new single Higher, actually three different version of the single. The US version featured American singer Travie McCoy, the Worldwide and UK version featured Kylie…

Famous Blue Raincoat and Black Hat

It's four in the morning, the end of December I'm writing you now just to see if you're better New York is cold, but I like where I'm living There's music on…

Citroen's product placement – I expect a lott more

Earlier this year Ofcom, UK's communications industries regulator allowed product placement in films, TV series, entertainment shows and sports programmes. This decision could've come earlier, but neveretheless a couple of weeks ago…