Tigerblood – Diddy's cocktail made from Ciroc vodka

Last week Diddy (formerly known as Puff Daddy and P Diddy) twitted: »Dont drink the peepee! Drink TIGERBLOOD!! Redberry Ciroc+Cranberry Juice« If you don't know what it's all about, you probably missed…

Toyota Prius – a wannabe product placement star?

On 22nd February Brand Channel announced their annual Brandcameo Product Placement Award Winners. There was an interesting brand among the winners: Toyota Prius. It got the award for the Best Role in…

Beats by Dr. Dre – a success story

A few days ago Seth Godin posted a very interesting blog post: “Are $300 headphones worth it?” He had in mind Dr. Dre's headphones Beats which are positioned from $119.95 to $449.95.…

Britney – sponsored by Sony and Plenty of Fish

Britney Spears’ latest music video “Hold It Against Me”, which premiered on Thursday, 17th February 2011, received a lot of hype. It was shown for the first time on MTV, just before…

Brands & Films' first birthday

It was on the 19th February 2010, 365 days ago, when I published the first post on Brands & Films titled The King of Drinks. Since then I've managed to write (and…

Nicole Scherzinger with Mercedes or BMW

Nicole Scherzinger is mainly known for two things: she is/was the lead singer of the Pussycat Dolls and she is the current girlfriend of Formula 1 driver Lewis Hamilton. At the moment…

Brands & Films on BBC Radio 4

The last 10 days were very special for Brands & Films. After almost a year of blogging, I’ve received an email from BBC Radio 4 reporter. They were preparing a programme on…

Arctic Monkeys and Panasonic headphones

While writing a blog post on Beats by Dr. Dre headphones (which will be online soon) I remembered that one of my recent buys was influenced by “product placement”. Last April I…

Oliver Peoples did it again

A few months ago I wrote a blog post From product placement to short movies where I described American eyewear manufacturer Oliver Peoples’ use of short movies for the promotion of its…

Show me the Love!

A few days ago I read an interview with Green Bay Packers quarterback Aaron Rodgers, who was positive that his Nike shoes could be one of the decisive factors in the Super…

Product placement highlights – Wilson in Cast Away

In my first post on Brands&Films I’ve written that there are three classic types of product placement. A product or brand can be visible, used or someone can mention it. But in…

We’ve found Don Draper’s home!

*** Warning: possible spoilers! *** In the 4th season of TV series Mad Men the main character Don Draper finds himself in a new apartment. He’s divorced and no longer lives with…

Top 40 Product Placements of all time: 10-1

Here it is: the best product placement of the best. The fourth and the last part of the Top 40 product placements of all time. Just a quick reminder – this is…