As you probably know Sharknado is this year’s talk of the summer and totally unexpected hit. The movie was produced by TV network SyFy and cost somewhere between $1 million to $2 million. It was first aired on SyFy on July 11. The premiere was watched by 1.37 million viewers, while the second and third airing attracted 1.89 and 2.1 million viewers respectively. The reason for this increase: Twitter. During the premiere TV watchers were tweeting about the movie and at its peak posted more than 5,000 tweets a minute.
How to describe Sharknado? The best worst movie? Sharknado is a disaster movie (pun intended) about a tornado that lifts sharks out of the ocean and throws them all over Los Angeles. The main stars are Ian Ziering (Steve Sanders from Beverly Hills 90210) and Tara Reid (known for her role in American Pie).

Fin, played by Ziering, is the hero in Sharknado. During the movie he gets a chainsaw, which would probably come handy. There are sharks flying all over Hollywood, you know. :)

Fin kills a shark with chainsaw, but the last act is one of the most spectacular/hilarious scenes in recent memory. Fin takes the chainsaw and jumps straight into shark’s mouth. And after a while he forces his way out of shark’s belly … with a chainsaw. :)

Unfortunately, the chainsaw is one of those no name (literally) chainsaws. It’s not Husqvarna or some other well known brand.

Was that a missed opportunity for Husqvarna (or some other brand)? Not really. The success of Sharknado wasn’t planned. In my opinion, it just happened. Syfy announced that they have ordered a Sharknado sequel for 2014, but you can’t predict a success. It could flop massively or be another success.