Movies

Blog posts about product placement in movies.

A Good Day for Product Placement or To Die Hard

The fifth adventure of New York cop and genuinely tough guy John McClane is called A Good Day to Die Hard. Bruce Willis has to travel to Russia to help his estranged…

Budweiser’s product placement: Flight vs That’s My Boy

Perhaps you’ve read about Budweiser’s complaint over their appearance in the latest Robert Zemeckis’ movie Flight, starring Denzel Washington. If not, here’s a short recap: Anheuser-Busch (the owner of Budweiser brand) has…

Product placement slideshow: Skyfall

I published a lengthy piece on product placement in the latest Bond movie a couple of months ago in the blog post Product placement in pictures: Skyfall. At that time I could…

Brands in the future: Pepsi and Mazda in Looper

Can you have brands in the movie that takes place in 2044? Of course you can. Can you place so many brands that it becomes unbearable to watch? Yes, we’ve seen blatant…

Product placement in pictures: Skyfall

A lot has been written about excessive and blatant product placement in the latest Bond movie Skyfall. But let me say somethingdifferent: product placement in Skyfall wasn’t excessive and wasn’t blatant. Actually…

Product placement in pictures: Project X

What happens if you organize a birthday party, invite thousands of guests and they all come? Loud music, nervous neighbors, drugs, sex and rock ‘n’ roll, fighting, burning or drowning cars, the…

Product placement in pictures – The Dictator

Before making The Dictator British actor, director and producer Sacha Baron Cohen created three feature movies that generated phenomenal buzz and at the same time performed admirably at the box office. Ali…

Product placement in pictures – The Hunger Games

“When I was younger, I scared my mother to death, the things I would blurt out about District 12, about the people who rule our country, Panem, from the far-off city called…

Supercut: sunglasses from the movies

What would you say, which sunglasses had the most memorable appearance in the movies? Ray-Ban in Top Gun, Oakley in Mission: Impossible 2, Oliver Peoples in Fight Club, several slick and modern…

Product placement for hipsters: Kodak Instamatic

This blog post is written for all hipster readers of Brands & Films. Just kidding – it’s about a piece of photo history that was immensely popular, became almost extinct, but is…

Product placement in pictures: American Reunion

American Reunion is the fourth and hopefully the last installment of the American Pie series. It started in 1999 with the hugely successful movie American Pie, which was made for a meager…

Never throw your wallet out the car window

A few days ago I published blog post Product placement in pictures: 21 Jump Street where I showed some of the most notable examples of product placement from viagra perscription online the…