Movies

Blog posts about product placement in movies.

From product placement to short movies

I've written about the desired »I want to buy this product« effect of product placement. However there's a difference in wanting a brand new Aston Martin, driven by James Bond and wanting…

Goal – The Nightmare Begins

A few weeks ago Slovenian weekly magazine Mladina published a list of seven memorable football movies. The magnificent seven are: Escape to Victory, The Football Factory, Die Angst des Tormanns beim Elfmeter,…

Up in the Air

Recently the movie Up in the Air won two Buzz Awards – for Movie/Film and People’s Choice award. The Buzz Awards go to the best in brand/media integration campaigns, brilliant product placement…

Sponsors in Invictus

On this day 15 years ago one truly memorable event began – the 1995 Rugby World Cup that was held in South Africa. This event was memorable for many reasons – it…

HP in Sex and the City 2

A few weeks ago I wrote about Skyy vodka again being the official vodka of the movie Sex and the City 2. It’s now less than a month until the world premiere…

Product placement highlights – Suntory times

Lost in Translation is a 2003 American film starring Bill Murray and Scarlett Johansson and directed by Sofia Coppola. The film centers on a unique relationship between aging movie star Bob Harris…

Product placement highlights – Royale with Cheese

Sixteen years ago Quentin Tarantino gave us one of the best movies of the 1990s – Pulp Fiction. It was fresh, clever, funny, and full of surprises and bizarre dialogues. It includes…

Absolutely brilliant

Anne: »What do you dream about?« Sheldon: »What do you mean? We can’t dream.« Anne: »Of course you can. You just make it up.« At the 2010 Sundance Film Festival filmmaker Spike…

Wishlist

On May 5, 1998 Pearl Jam, one of the greatest bands of the last 20 years, released a song “Wishlist”. This beautiful song is about Eddie Vedder seeking fulfillment of his wishes.…

Stella

When I was watching the movie On the Waterfront I remembered another classic Marlon Brando performance. It was in the movie A Streetcar Named Desire, a 1951 production, adapted from Tennesse Williams…

Product placement caused death

On the Waterfront (1954) is a movie classic and a winner of eight academy awards, including Best Picture, Best Actor (Marlon Brando) and Best Director (Elia Kazan). In the movie protagonist Terry…

The Fortune bible

Gordon Gekko is back! Around 20th April September the wait will be over. The fourth wealthiest movie character (according to Forbes magazine) will star in a Wall Street sequel. Wall Street is…