Product Placement in Mad Men – Season 4 recap

The 3rd season of Mad Men ended with a new agency Sterling Cooper Draper Pryce and with big expectations for all characters. Everyone was glad that there was a fresh start. Fast…

3D Future for Perfumes

There were two interesting ads that were aired in the beginning of September. Both were for perfumes and both were directed by famous artists. Let's check both of them. Guy Ritchie, British…

Famous Blue Raincoat and Black Hat

It's four in the morning, the end of December I'm writing you now just to see if you're better New York is cold, but I like where I'm living There's music on…

Hooligans in Nike sneakers

Ivan Bogdanov, 29, is probably the most famous football hooligan at the moment. He's the guy who was on almost every picture from the Italy-Serbia football match, which should have been played…

Chilean miners wear Oakley sunglasses

During the last 24 hours the rescue mission of Chilean miners has been the world's top news. The men have been trapped underground since 5 August, when a mine tunnel collapsed. The…

The next big thing? I don’t think so!

In recent months we had an opportunity to see several examples of branded entertainment, especially web series, such as Orbit’s campaign The Prom Date (analysed in the post Is this the future…

Dexter is using a brand new Nokia N8

Couple of weeks ago I wrote a blog post about brands that were used by serial killers. I chose Dexter Morgan from the TV show Dexter as an example of »good« serial…

Citroen's product placement – I expect a lott more

Earlier this year Ofcom, UK's communications industries regulator allowed product placement in films, TV series, entertainment shows and sports programmes. This decision could've come earlier, but neveretheless a couple of weeks ago…

Product placement highlights – Ray-Ban Aviator

The year 1986 was the breakthrough year for 22-year old Tom Cruise. He led the young pilots in Top Gun, the highest grossing movie of the year, and starred besides Oscar winner…

Why it’s important to have brands in books

A few weeks ago a colleague of mine brought me two books and suggested that I read them. The reason: besides the fact that they are good books, they include a lot…

Brands for serial killers

Last weekend I managed to watch the entire 4th season of TV show Dexter. The main character of the show is Dexter Morgan, a blood spatter-pattern analyst for the Miami Metro Police…

Absolut strikes again: Lemon Drop

A few months ago I wrote about an absolutely lovely short movie I'm Here that was sponsored by Absolut Vodka. In the post Absolutely brilliant I mentioned that Spike Jonze, the director…

Brands on posters

When I was watching the movie The Book Of Eli and searching for information about product placement from the movie I couldn't help noticing sunglasses. They were everywhere. All lead actors wore…

Mad Men star in London Fog’s ads

Christina Hendricks, one of the stars of TV series Mad Men (she plays office manager Joan Holloway), has became a new face of American clothing company London Fog. This is, in my…

Kindle’s product placement gone weird?

At the end of July Amazon announced their new e-reader – Kindle 3 and expectedly generated quite a buzz. The release of the highly anticipated gadget is scheduled for the end of…