Tag: Sony

Product placement in pictures: The Intern

A few weeks ago I received a tweet from a colleague asking me if I had seen The Intern, the latest Robert De Niro movie. He was appalled by the huge number…

Product placement in pictures: Spectre

Spectre is 24th James Bond movie and one of the biggest, most anticipated movies of the year. Daniel Craig is still agent 007 and Christoph Waltz is the main villain Ernst Stavro…

Product placement in pictures: Orphan Black

I first heard about the TV show Orphan Black through a friend of mine who raved about it, saying that it’s a must see. I hesitated but gave it a go. At…

Product placement in House of Cards

Product placement slideshow: House of Cards

After Netflix released its TV series House of Cards a lot of unsatisfied viewers vented their frustration on Twitter. Messages such as two below continue to appear on my Twitter feed: “Worst…

Product placement slideshow: Skyfall

I published a lengthy piece on product placement in the latest Bond movie a couple of months ago in the blog post Product placement in pictures: Skyfall. At that time I could…

Product placement in pictures: Skyfall

A lot has been written about excessive and blatant product placement in the latest Bond movie Skyfall. But let me say somethingdifferent: product placement in Skyfall wasn’t excessive and wasn’t blatant. Actually…

Product placement in pictures: 21 Jump Street

21 Jump Street is a 2012 remake of the popular ‘90s TV show of the same name. It stars Jonah Hill and Channing Tatum as two young-looking cops who were transferred to…

The Best of 2011

Here it is: the annual review of the best of the best in product placement and branded entertainment. In my previous feature The Best of 2010 I chose iPad’s placement in Modern…

Product placement in pictures: Friends With Benefits

No Strings Attached and Friends With Benefits are two Hollywood movies within a year with the same concept and with lead actresses that had important parts in the brilliant Black Swan. Natalie…

Product placement in pictures: The Smurfs

The Smurfs is an animated television series that was hugely popular during my childhood. It was first introduced as a series of comic books by the Belgian cartoonist Peyo in 1958. The…