Tag: headphones

Product placement in pictures: Jurassic World

Love it or hate it, Jurassic World is big. It’s even bigger that the original dinosaur movie: Spielberg’s Jurassic Park. The latter grossed just slightly over a billion dollars (in 1993 money),…

Product placement on Billboard Top 100 list from 2014

How many music videos from Billboard’s Top 100 list from 2014 have product placement? What would be your top of mind answer? 50, 70 or maybe just 25? When I started thinking about…

Product placement in pictures: Orphan Black

I first heard about the TV show Orphan Black through a friend of mine who raved about it, saying that it’s a must see. I hesitated but gave it a go. At…

Beats speakers in Jessie J’s It’s My Party

I used to like her. Her biggest hit Price Tag is very good and her performance at Glastonbury 2011 where she couldn’t dance because of a broken foot and she invited a…

Product placement in Coeur de pirate's Place de la Republique

I have to be honest: there’s nothing extraordinary, astonishing, surprising, unbelievable … in Coeur de pirate’s latest music video for the song Place de la Republique. It’s just a beautiful song with…

Street by 50 in a music video

As we could expected and as I predicted in the blog post Sleek by 50 – serious competition for Beats by Dr. Dre? 50 Cent’s new headphones will be included as product…

Beats by Dre in Consumer Society

This is the first guest post on Brands & Films. It was written by Alexander Appelhans, a student at the Queen Mary University of London who wrote an essay as a part…

Beats by Dr. Dre – a success story

A few days ago Seth Godin posted a very interesting blog post: “Are $300 headphones worth it?” He had in mind Dr. Dre's headphones Beats which are positioned from $119.95 to $449.95.…

Arctic Monkeys and Panasonic headphones

While writing a blog post on Beats by Dr. Dre headphones (which will be online soon) I remembered that one of my recent buys was influenced by “product placement”. Last April I…