Month: July 2013

Die Hard is 25 years old

Have you read About page on Brands & Films? Among other things it says: my favorite movie is Die Hard. Sounds funny? It probably is, but the movie is sooo good and…

Product placement in pictures: Fast and Furious 6

Let me borrow some words from James Berardinelli, my favorite movie critic: Fast & Furious 6 is “mindless entertainment”. The plot feels like warmed-over bad James Bond. Think of the worst 007…

Hershey’s in Mad Men: The currency of affection

There was an interesting product placement in Mad Men’s season 6 finale. It involved Hershey’s, the largest chocolate manufacturer in North America. Hershey’s is one of the oldest chocolate companies in the…