In the world of product placement, there is a hierarchy. A soft drink is a prop; a car is a set-piece; but a wristwatch? A wristwatch is a character study. As a…


In the world of product placement, there is a hierarchy. A soft drink is a prop; a car is a set-piece; but a wristwatch? A wristwatch is a character study. As a…

Can we expect product placement in a movie that is set in the space, more specifically on Mars? Of course. There won’t be alcoholic and non-alcoholic drinks, headphones and cars, but producers…