In 1977 New York was not in a great shape. The criminal rate was high and the morale of New Yorkers was low. The New York officials then decided that something had…
Tag: branding
A few days ago Seth Godin posted a very interesting blog post: “Are $300 headphones worth it?” He had in mind Dr. Dre's headphones Beats which are positioned from $119.95 to $449.95.…
Piccadilly Circus in London is a famous road junction and public space of London’s West End. It’s a junction of 5 streets and at the center of the Circus stands the Shaftesbury…
A few days ago I read an interview with Green Bay Packers quarterback Aaron Rodgers, who was positive that his Nike shoes could be one of the decisive factors in the Super…
This summer I visited Rome for the first time. Even though it was hot as hell, it was worth it. The city offers everything: ancient ruins, fabulous buildings, churches, temples, fountains ……
On Friday, 19th November, an interesting debate started on social news website Reddit: What Movies Have Had the Worst Product Placement? The user, who opened the topic, presented his/her idea: “Here’s mine:…
A few weeks ago a colleague of mine brought me two books and suggested that I read them. The reason: besides the fact that they are good books, they include a lot…
I've spent part of my summer vacation in Lisbon, Portugal. You might remember that I wrote about set-jetting in previous posts Veronika Decides to Die and Set-jetting in Vienna. Set-jetting is basically…
At the end of last December I visited Vienna. It was a beautiful post-Christmas & pre-New Year’s Eve trip that included some set-jetting. The phrase ‘set-jetting’ describes the people visiting places purely…
One of the unexpected stars of the new British TV drama Sherlock is Speedy's, a sandwich bar near Euston station in London. How come? Well, we all know that Holmes' home was…
“I remember you well in the Chelsea Hotel you were talking so brave and so sweet giving me head on the unmade bed while the limousines wait in the street.” In 1974…
In 1998 Paulo Coelho wrote his 15th novel Veronika Decides to Die. It tells a story of a young, beautiful woman (Veronika) from Ljubljana, Slovenia, who appears to have the perfect life,…