In the world of product placement, there is a hierarchy. A soft drink is a prop; a car is a set-piece; but a wristwatch? A wristwatch is a character study. As a…


In the world of product placement, there is a hierarchy. A soft drink is a prop; a car is a set-piece; but a wristwatch? A wristwatch is a character study. As a…
A couple of weeks ago all major news agencies had run a story about product placement in the Chinese propaganda movie Beginning of the Great Revival. Apparently in one scene, the actor…