Month: November 2014

Product placement in books: a publisher’s point of view

On 20th October 2014 Alexandra Alter published an article in New York Times titled E-Book Mingles Love and Product Placement. She described an interesting development in the field of product placement in…

Product placement in Interstellar: Hamilton watch

Interstellar, the latest movie from Christopher Nolan doesn’t have many brands in it; however it does have one that has a great importance for the main characters Coop (Matthew McConaughey) and his…

How to make Cubano sandwich from the movie Chef

Chef is a 2014 American comedy-drama which was written, produced, directed by and starring Jon Favreau. It follows Carl Casper (Favreau), a professional chef who, after a public row with a food…

Drinking the best scotch in Scandal

American TV show Scandal has an interesting take on drinking alcohol. There is the main character Olivia Pope who drinks expensive red wine and there is Fitz, the president of the USA,…