Tag: games

Ads in Mobile Games: Are They Ever a Good Thing?

Monetizing free-to-play mobile games has always been challenging for game developers. The most common advertising options, in-app purchases, and in-game advertising can disrupt gameplay and lead to players leaving a game if…

Video Game Product Placement We Won’t Forget

Advertisers have become more creative on their ads to compete with their competitors and they have found another way to put their ads through ad placements on video games which kids and…