Tag: FedEX

Don’t forget about Product Placement Prostitution

I have written several blog posts about shameless product placement. I call it product placement prostitution. Placing a product inside a scene in a way that focuses the viewers’ attention on the…

Product placement highlights – Wilson in Cast Away

In my first post on Brands&Films I’ve written that there are three classic types of product placement. A product or brand can be visible, used or someone can mention it. But in…