Search Results for: los angeles

Product placement slideshow: Modern Family season 5

American TV show Modern Family recently wrapped up its fifth season. It has received mixed reviews, although it still generated very good ratings. The show has been fairly light on product placement…

My visit at Old Focals

Do you remember thick black glasses that the actor Colin Firth wore in movie A Single Man or the main character of TV series Mad Men Don Draper’s sunglasses that were later…

Sharknado: The L.A. Chainsaw Massacre

As you probably know Sharknado is this year’s talk of the summer and totally unexpected hit. The movie was produced by TV network SyFy and cost somewhere between $1 million to $2…

Interview with Russ Campbell of Old Focals

When I saw Jon Hamm wearing sunglasses on the cover of Rolling Stone magazine one thought crossed my mind: “Jon Hamm/Don Draper has great sunglasses. What brand is he wearing?” After a…

Product placement exhibition at Gallery 1988

In 2011 I stumbled upon Alex Gross, an American painter of Pop Surrealism movement whose opus includes paintings that involve brands. In autumn of 2010 Gross had an exhibition Discrepancies in Jonathan…

What will 2013 bring for product placement

Since 2012 is coming to an end, I’ve asked specialists from product placement industry what they think will happen with product placement in 2013. Here are their thoughts. ADAM STONE Product placement expert…

Product placement in pictures: Drive

Drive was one of the best and most critically acclaimed movies of 2011 (with a 12-minute standing ovation in Cannes). It was also one of my favorites too. The movie doesn’t have…

Product placement in pictures: Crazy Stupid Love

Crazy Stupid Love, an American romantic comedy, opens up with a shot of different shoes and legs in a restaurant. After a minute of watching nice shoes and people playing with each…

Interview: Stacy Jones of Hollywood Branded

Hollywood Branded Inc. is a Los Angeles based entertainment marketing agency, founded in 2007 by Stacy Jones. The agency specializes in product placement, celebrity endorsement, branded content, promotions, licensing. Hollywood Branded, the…

Finally: a Single Man eyeglasses by Tom Ford

One of the most beautiful movies of 2009 was definitely Tom Ford's debut A Single Man. The most impressive aspect of A Single Man is its cinematic beauty. Everything from the design…

Oliver Peoples did it again

A few months ago I wrote a blog post From product placement to short movies where I described American eyewear manufacturer Oliver Peoples’ use of short movies for the promotion of its…