https://brandsandfilms.com/2013/01/budweisers-product-placement-flight-vs-thats-my-boy/ Blog about product placement and brand integration Wed, 01 May 2013 19:00:50 +0000 hourly 1 https://wordpress.org/?v=6.6.5 https://brandsandfilms.com/2013/01/budweisers-product-placement-flight-vs-thats-my-boy/#comment-260031 Tue, 23 Apr 2013 00:28:00 +0000 http://brandsandfilms.com/?p=6098#comment-260031 Budweiser isn’t a critic.
Doesn’t matter if the film is ‘good’ or ‘bad’ , just how sellable it is and is your product portrayed in a positive light.
In Flight’s case, it obviously wasn’t a positive light, he’s an alcoholic abusing a substance.
Not rocket science.

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