Tag: Oliver Peoples

Zooey’s glasses from New Girl, season 1

In October 2011 I published blog post on Zooey’s glasses from New Girl What brand of glasses is Zooey wearing in New Girl? Zooey is of course Zooey Deschanel and New Girl…

What brand of glasses is Zooey wearing in New Girl?

If you don’t want to read the rest of the blog post, here’s your answer: Wacks by Oliver Peoples. New Girl is an American sit-com, which premiered on Fox on 20th September…

Product Placement in pictures: Due Date

Recently I’ve watched another mediocre movie, some sort of buddy-buddy comedy with annoying Zach Galifianakis and uninterested Robert Downey Jr. The movie had its usual dose of product placement, with one that…

Oliver Peoples did it again

A few months ago I wrote a blog post From product placement to short movies where I described American eyewear manufacturer Oliver Peoples’ use of short movies for the promotion of its…

From product placement to short movies

I've written about the desired »I want to buy this product« effect of product placement. However there's a difference in wanting a brand new Aston Martin, driven by James Bond and wanting…