In the last episode of Modern Family the Dunphy family welcomed an interesting guest. Kenneth is Phil and Claire’s former neighbor, who lived next door some 10 years ago. Back then he was kind-of emulating Phil and Claire didn’t quite like him. When he came for a visit, he and Phil even did a secret [...]
In the eight episode (S03E08) of American sit-com Modern Family each adult member of all three families had to tell which one thing he or she would take if the house were on fire. Here are the answers: Jay: “If I could only save one possession in a fire, probably my first set of golf [...]
December is the month for various lists, best-ofs, worst-ofs, Top 10s, Top 100s … So; here are some of my favourite moments of 2010 – the best examples of product placement and branded entertainment, the best music album(s) and song(s) and much more. I know that those lists are very subjective and personal, but anyway [...]
Couple of weeks ago I wrote a blog post about brands that were used by serial killers. I chose Dexter Morgan from the TV show Dexter as an example of »good« serial killer that can't really harm the brand that he uses. In 4th season Dexter used several well known brands: MacBook, Ford, Nokia N96… [...]
A few days ago Apple’s iPad played a major role in ABC’s TV series Modern Family. You can read my analysis of this clever product placement here. We all thought that there was a case of classic product placement that involves serious money from advertiser’s side. However … Soon after all world’s media reported about [...]
