Brands & Films

Reflections on product placement in movies, music and on TV

Tag: hotels

Mad Men in hotels

Do you remember where was the first office of the new advertising agency Sterling Cooper Draper Pryce located? It wasn’t in an office building, but in a suite in The Pierre hotel on Fifth Avenue – at 61st Street 2 East 61st Street in Manhattan, New York.
The Pierre is a luxury hotel, owned by Taj [...]

Up in the Air

Recently the movie Up in the Air won two Buzz Awards – for Movie/Film and People’s Choice award. The Buzz Awards go to the best in brand/media integration campaigns, brilliant product placement and innovative use of a medium for a promotion. The Movie/Film award goes to the most memorable-yet natural-cameo by a brand in a [...]

Hotels, bars and product placement

“I remember you well in the Chelsea Hotel
you were talking so brave and so sweet
giving me head on the unmade bed
while the limousines wait in the street.”
In 1974 Leonard Cohen released his fourth album New Skin for the Old Ceremony, which included the song Chelsea Hotel #2. The song is about his secret affair with [...]