The only reason I watched This Means War was one notice I found on the internet about a lot of product placement in that movie. To be honest, there was some product placement but not enough and not very good to justify an hour and a half that I spent watching this mediocre movie. Even [...]
Intouchables is a French film that premiered in November 2011 and in two months it became the second most successful French film of all time (in number of spectators in France).
It’s based on a true story of Philippe Pozzo Di Borgo, a French businessman, who was injured in a para-glider accident in 1993 and became [...]
This post was first published on 11th September and I just updated it with new information.
Exactly half a year ago I wrote a blog post Sleek by 50 – serious competition for Beats by Dr. Dre? where I analyzed some marketing aspects of 50 Cent’s first attempt to enter the headphones market with his line [...]
Ellie Goulding is a 24 year old British singer, who became the winner of Sound of 2010, BBC’s annual poll of music critics and industry figures that was established in 2003 to find the most promising new music talent. Previous winners include Keane, 50 Cent, The Bravery, Adele…
Ellie released her debut studio album Lights in [...]
This is the first guest post on Brands & Films. It was written by Alexander Appelhans, a student at the Queen Mary University of London who wrote an essay as a part of his Marketing course.
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Beats by Dr. Dre (also Beats by Dre) is a business venture between Monster Cable, a company specialising in high [...]
