Brands & Films

Reflections on product placement in movies, music and on TV

Category: movies

Product placement in pictures: Chronicle

Chronicle is a 2012 science fiction movie that represents one of the finest movies from the “found footage” subgenre. The definition of found footage from Wikipedia states that “found footage is a genre of film making, especially horror, in which all or a substantial part of a film is presented as discovered film or video [...]

Product placement in pictures: This Means War

The only reason I watched This Means War was one notice I found on the internet about a lot of product placement in that movie. To be honest, there was some product placement but not enough and not very good to justify an hour and a half that I spent watching this mediocre movie. Even [...]

Product placement in pictures: Mission Impossible – Ghost Protocol

Mission Impossible – Ghost Protocol is the fourth installment of the popular series and it’s actually quite good (if you like these kind of movies, of course). M:I series is also traditionally full of product placement: you probably remember Oakley Romeo sunglasses that Tom Cruise was wearing while rock climbing in M:I 2.
When it comes [...]

Product placement in pictures – We Bought a Zoo

We Bought a Zoo is the latest Cameron Crowe movie in which Matt Damon plays the lead character, Benjamin Mee. After his wife died, Benjamin and his family moved into a rundown zoo and started preparing it for its reopening to the public.

The movie is based on a memoir by the real Benjamin Mee, who [...]

Which car is vampires’ choice: Volvo or Audi?

One of the most interesting and funny commercials from the last Super Bowl was Audi’s ad for the new Audi S7 called Vampire Party.

New Audi shows up at a vampire party in the middle of the woods, but the driver, who’s also a vampire, forgot that the new Audi has some vampire-killing LED headlights.

At the [...]