Brands & Films

Reflections on product placement in movies, music and on TV

Month: October, 2011

Tropicana in The Big Bang Theory

American sitcom The Big Bang Theory doesn’t contain many placements, but nevertheless you can spot some products and brands or hear some names being dropped.
In the last episode The Good Guy Fluctuation (S05E07) we could hear one brand being mentioned during a conversation between Leonard, who was going out on a date, and Sheldon.
Leonard: “Screw [...]

What brand of glasses is Zooey wearing in New Girl?

If you don’t want to read the rest of the blog post, here’s your answer: Wacks by Oliver Peoples.
New Girl is an American sit-com, which premiered on Fox on 20th September this year and was scheduled for 13 episodes. But after only two episodes and very good ratings the network decided to extend the contract [...]

Product placement in pictures: Britney Spears’ Criminal

Last week Britney Spears showed the world her latest music video for the song Criminal, the last single from her album Femme Fatale. The video was directed by Chris Marrs Piliero and as I expected, it features several brands.
Britney’s perfume Radiance
This wasn’t the first time that Britney included her perfume in the video. It can be [...]

Brands on paintings 2: Alex Gross in the TV show Castle

I’ve already written about an American painter Alex Gross who included brands and logos on several of his paintings. Alex Gross is an author in the Pop Surrealism movement. As I stated in the blog post Brands on paintings Gross once admitted that he’s influenced by the world around him and by advertising imagery, because [...]

Product placement in pictures: Horrible Bosses

I rarely enjoy movie comedies, mainly because they’re just not funny and the majority of their jokes are recycled and boring. Horrible Bosses falls in the category of fairly good comedies with good performances by the three lead actors, Jason Bateman, Charlie Day and Jason Sudeikis and supporting cast (Kevin Spacey, Jennifer Aniston, Colin Farrell [...]