Brands & Films

Reflections on product placement in movies, music and on TV

Month: June, 2011

Politicians and brands

A couple of weeks ago all major news agencies had run a story about product placement in the Chinese propaganda movie Beginning of the Great Revival. Apparently in one scene, the actor playing Communist China’s founding father Mao Zedong accepts a gold Omega pocket watch from his girlfriend. The camera zooms in and makes the [...]

US states in movie titles and as movie characters

A few weeks ago I watched an interesting movie HappyThankYouMorePlease which tells the story of a group of young New Yorkers, struggling to balance love, friendship, and their approaching adulthoods. One of the main protagonists is Sam, an aspiring writer who falls in love with Mississippi, a waitress/singer trying to make it in the Big [...]

Product Placement in pictures: Due Date

Recently I’ve watched another mediocre movie, some sort of buddy-buddy comedy with annoying Zach Galifianakis and uninterested Robert Downey Jr. The movie had its usual dose of product placement, with one that stood above the crowd. That was Subaru Impreza, which could be seen in several scenes, both guys had driven it and they’ve also [...]

What brand of glasses was Clark Kent wearing in Smallville?

On 13th of May 2011 Clark Kent became Superman.
Actually, it was the day when The CW Television Network aired the final episode of the popular TV series Smallville. After 10 seasons/years young Clark had finally grown up and had decided that he needed to make the final step: from a clumsy newspaper reporter Clark Kent [...]

Product Placement in pictures: Drive Angry

Drive Angry is another in line of Nicolas Cage movies that falls in the category of failed attempts to get some success at the box office or on the other hand show some of his acting abilities. In the last years Cage became Hollywood’s laughing stock with a series of failures and weird acting (watch [...]