If you think about famous cocktails from movies or TV shows which one springs to mind: vodka martini from some James Bond movie, Cosmopolitan from Sex and the City, White Russian from The Big Lebowski or maybe Old Fashioned from Mad Men?
Cocktails have been present in the Hollywood movies for a long long time, but [...]
In my previous post Toyota Prius mocked in No Strings Attached I briefly analyzed Toyota Prius’ product placement in the movie No Strings Attached. I’ve also mentioned that the movie included several other brands, e.g. Stella Artois, iPhone, Audi, BMW, Dearfoams …
Here are some examples of product placement from the movie.
Toyota Prius
Prius can be seen [...]
Couple of days ago two friends asked me (on separate occasions) if I had seen the movie No Strings Attached with Natalie Portman (Emma) and Ashton Kutcher (Adam). They were curious if I had seen Toyota Prius’ product placement. Since I’ve written about Prius’ unorthodox product placement in the blog post Toyota Prius – a [...]
A few weeks ago I found one very interesting website called Songs With A Brand Name. It’s a website full of popular songs that include different brands.
That concept is called ‘brand dropping’ and was first coined by Adam Kluger, founder and owner of The Kluger Agency that’s focused on strategic partnerships and product placement within [...]
A few days ago young Danish painter Nadia Plesner won an unusual battle against LVMH, one of the world’s largest fashion companies. Louis Vuitton Moet Hennessy had filed a lawsuit against her because they recognized themselves on her painting Darfurnica.
However, the story has its beginning in 2008 when Plesner printed T-shirts and posters with an [...]
