Brands & Films

Reflections on product placement in movies, music and on TV

Month: September, 2010

Product placement highlights – Ray-Ban Aviator

Image via Wikipedia

The year 1986 was the breakthrough year for 22-year old Tom Cruise. He led the young pilots in Top Gun, the highest grossing movie of the year, and starred besides Oscar winner Paul Newman in The Color of Money. I was in the middle of primary school that year and I didn’t watch [...]

Why it’s important to have brands in books

A few weeks ago a colleague of mine brought me two books and suggested that I read them. The reason: besides the fact that they are good books, they include a lot of brand dropping. I needed one day to read the first one and I just started the second one. These are two bestsellers [...]

Brands for serial killers

Last weekend I managed to watch the entire 4th season of TV show Dexter. The main character of the show is Dexter Morgan, a blood spatter-pattern analyst for the Miami Metro Police Department, who leads a second life as a serial killer. But he’s not a typical serial killer, he’s more like “I’m-doing-a-good-work-for-society” serial killer. [...]

Set-jetting in Lisbon

I’ve spent part of my summer vacation in Lisbon, Portugal. You might remember that I wrote about set-jetting in previous posts Veronika Decides to Die and Set-jetting in Vienna. Set-jetting is basically visiting famous movie or TV locations.
Set-jetting was only a small part of otherwise great summer trip to Lisbon. I recommend visiting this lovely [...]

Absolut strikes again: Lemon Drop

A few months ago I wrote about an absolutely lovely short movie I’m Here that was sponsored by Absolut Vodka. In the post Absolutely brilliant I mentioned that Spike Jonze, the director of the movie, had total control over the script and outlook of the movie. He didn’t even have to put a bottle of [...]