A few months ago I decided that I need to change my eyeglasses. I chose Ralph Lauren’s Polo 2043 in black color. If I hadn’t bought them then, I would have bought them now. Why? Because I’ve recently watched Tom Ford’s movie A Single Man. One of the highlights of Ford’s debut were glasses worn [...]
During the last few weeks my focus was more on football World Cup than on product placement. Nevertheless I still spotted one example of product placement on Slovenian national TV – during the special TV shows that were prepared for the time between matches.
The commentators in the TV studio had one bottle of Zala water [...]
I’ve written about the desired »I want to buy this product« effect of product placement. However there’s a difference in wanting a brand new Aston Martin, driven by James Bond and wanting sunglasses worn by let’s say Keanu Reeves/Carrie-Anne Moss in The Matrix. You (probably) can’t afford the desired car, but you can have glasses. [...]
Kylie Minogue is back! On June 13th she released the new single All the Lovers and her eleventh album Aphrodite will follow it on July 5th.
Her last album X, released in 2007, was a moderate success, even though it was nominated for the 2009 Grammy Award for Best Electronic/Dance Album. We’ll see how successful will [...]
Summer time is perfect for reading some fiction novels or bestsellers. At the top of bestsellers lists in the US and the UK we can see similar names: Stephenie Meyer and Stieg Larsson. But there’s another important name familiar with millions of readers worldwide: Dan Brown. The man who caused mass hyteria with his 2003 [...]
